Behavioral Economics

Behavioral economist Sendhil Mullainathan talks about the irrational behavior and incorrect intuitions that keep us from leading healthier lives.

Classic economics teaches us that humans are rational actors. Behavioral economists look at human behavior and see a lot of irrational behavior. Dan Ariely‘s talk from 2008 is a wonderful overview of the problems behavioral economics investigates.

Ariely is the author of Predictably Irrational, a terrific introduction to not only why people behave irrationally, but why they do so in a predictable manner.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: